SuperSales, the largest fashion comparison portal in the Netherlands, launches in Great Britain to help British consumers compare offers from one hundred online stores to find their favourite brands at the best prices. Users can find products from major retailers, including Nike, Boohoo and Marks and Spencer, but smaller shops are also part of the comparison site’s offering.
Following on from the expansion to Belgium and Germany, the expansion to the UK is based on extensive research. Co-owner Pim van den Broek started this research based on the idea of making good deals accessible to even more people.
“We noticed that the British, just like the Dutch, love getting good deals. E-commerce in Great Britain is well developed and online shopping is commonplace. These market conditions are attractive for a platform like SuperSales, making the expansion to Great Britain an obvious choice.”
The platform has been adapted to meet the needs of British users, with international sizing converted to UK sizes and prices shown in British pounds.