Foundation-wear brand, Heist, has appointed In Addition+Communications. Heist’s mission is to support women everywhere, with foundations of comfort, support and style. Renowned for revolutionising tights and shapewear, the brand launched its debut underwear collection in 2020 to much acclaim and is driving continued newness.
This month’s launches include a Nude underwear collection that also consists of vests and shorts, plus Eco Lace underwear made from recycled materials. Heist is available worldwide via its website, www.heist-studios.com, as well as stockists including Net-a-Porter, Selfridges, Harrods, Matches Fashion, Next, NK, De Bijenkorf and Sheer.