A new fair formula is going to be proposed to keep pace with current times which aims at enhancing the textile industry in a creative and innovative way. Fabric Days will take place at the MOC in Munich from September 1st to 3rd, involving over 300 European exhibitors which will present their AW21 collections. At the same time, a selection of companies from the MarediModa network will exhibit a preview of their SS22 collections, a ray of sunshine after the winter of Covid19.
“Fabric Days is just a first step to that expected normality which will lead us to Cannes with strength and new energy,” states Mr. Claudio Taiana, president of MarediModa. “We all feel excited and cannot wait to see our clients.”
Fabric Days is expected to be a major event and first commentaries report a great desire to recommence and to re-establish contacts between supplier and buyer. The show will propose an important trend forum about “HOPETIMISM”, the current seasonal theme which represents the new zeitgeist of the textile and fashion industry. Embracing hidden feelings, visionary thoughts, progressive and pragmatic action along with new realities, it combines personal and global hope with individual and holistic optimism, a present and future trend which generates strength and lightness.