Specialist D+ lingerie brand Panache has announced its Sophie Nursing Bra has won the Mumsnet award for Best Maternity Bra 2020. One of sixteen finalists, the Sophie Nursing Bra scored the highest in all six categories including Comfort & Support, Ease of Use, Product Life, Safety, Aesthetics and Value for Money.
The reviews were carried out by two testers over a course of approximately 2000 hours and 500 breastfeeds. One tester was in her third trimester of pregnancy with her fourth baby and about to stop work for maternity leave and the other a stay-at-home mum of three who was breastfeeding her youngest, who was three months old when the test began.
The Sophie Nursing Bra is designed to offer all the practicalities of a nursing bra, with six fastening positions for greater adjustability and comfort throughout different stages of pregnancy. The inner sling and feeding clasp also allow the cup to be discreetly dropped down and replaced with ease.
The look and feel of the Sophie Nursing Bra played a key role in its success, with both testers commenting how impressed they were with the shape and lift the bra gave, especially as its straps were easy to adjust while wearing. They also said that the cotton lining felt really soft, with the lace exterior giving it a feminine finish.