Due to the success of the previous My Fantasie Fit campaigns, leading fuller bust lingerie brand Fantasie are reintroducing My Fantasie Fit for its third season. The campaign celebrates Fantasie’s world-renowned reputation for superb fit, as well as the benefits of having a professional bra fitting.
The fit campaign will launch again for AW19 in October in the UK, Europe and Australia, and as part of the My Fantasie Fit campaign Fantasie stockists will be provided with a window kit featuring a showcard, leaflets and a freestanding display sign to promote the importance of fit, as well as social assets to share across their social media channels. To promote My Fantasie Fit further for AW19, Fantasie will be posting about the campaign across all social media platforms with the use of influencers who will each be sharing their individual experiences of having a professional bra fitting.
Charlotte Austin, Head of Fantasie Design, said: “Fantasie is trusted and we are immensely proud of this. We are specialists in fuller bust designs that fit perfectly and this comes from our heritage and years of knowledge and expertise. We’ve developed a very loyal customer base that love our signature bra styles and have seen a lot of new success with our latest launches and more contemporary designs. We never compromise on anything – each of the 51 different components that go into one of our bras has been specially sourced to give you the very best quality, fit and support that you can trust.”
