Leading London PR agency, The PHA Group, is pleased to announce it has been appointed by the Graduate Fashion Foundation to work with their in-house team on Graduate Fashion Week 2019. Graduate Fashion Foundation bridges the gap between graduation and employment and is responsible for launching the careers of some of the most successful designers of our time, including Stella McCartney, Giles Deacon, Matthew Williamson, Julien MacDonald and Christopher Bailey MBE, who was the winner of the first ever Gold Award and is now a Lifetime Patron of the charity.
The PHA Group will handle all press office activity for Graduate Fashion Week 2019, which will include developing creative pre-event campaigns, raising awareness of the support that the Graduate Fashion Foundation provides for its beneficiaries, profiling the wealth of graduate talent that will be showcased at GFW, leading the communication with media, influencers and VIPs for the event and providing PR support for sponsors and partners.
Nicola Hitchens, Communications Manager at the Graduate Fashion Foundation, comments: “We are really excited to be working with the The PHA Group for Graduate Fashion Week 2019! We were impressed with team’s extensive event management experience, creative and strategic thinking and the fact they truly understood the impact that the Graduate Fashion Foundation’s support has on the industry.”