Eurojersey goes to Première Vision with a new campaign titled “FREE THE FORM”, inspired by the versatility and adaptability of Sensitive® Fabrics which ensure the greatest freedom of movement as they embrace all shapes and forms. A fascinating image revealing all the intrinsic potential of these fabrics which, despite being as impalpable as a second skin, are also extremely strong and able to confer great comfort and elasticity to body-shaping garments.
Forms are shaped and freed thanks to the performance offered by Sensitive® Fabrics, widely acclaimed for their high-performing characteristics and impeccable fit. The image evokes sculptural, contouring and fluid shapes with profiles and configurations outlined on a silhouette, thanks to a length of printed Sensitive ® Fabric which leaves one bare leg uncovered.