Alessandra Ambrosio for Lascana

In its new global campaign “YOUR WORLD. YOUR RULES.” Lascana celebrates feminine strength and assertiveness with the world-famous top model Alessandra Ambrosio. With slogans such as “You can wear anything you stand for” or “What I wear underneath? Character.”, Lascana wishes to encourage successful women to accept their individual kind of sexiness not only in professional circles but also in all areas of life.