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The Everyday Superwoman Campaign!

by Underlines

Lorna Drew Mastectomy has launched their annual Everyday Superwoman competition, to find the next beautiful and inspiring Superwoman Hero! The lucky winner will became the face, body and hero of Lorna Drew’s Autumn Winter 2016 Mastectomy Lingerie campaign! They will also receive a year’s modelling contract with London Modelling agency Morello and a year’s supply of Lorna Drew Mastectomy Lingerie.

The invitation to enter is available for any woman who have undergone breast surgery due to all types of breast cancer, prosthesis, reconstructions, sizes, ages and body shapes are all encouraged to enter.

Joanna in Lorna Drew Mastectomy Lingerie Cream and Dove

The campaign promotes relatable role models for women going through breast cancer treatment. These women share inspirational stories of their strength and present positivity about their body image. Lorna Drew intends to celebrate these women! The campaign will show how their mastectomy lingerie will not only fit and feel perfect, but will look beautiful too!

The five shortlisted finalists will win a lingerie photoshoot with photos, a makeover with runway hair stylist and top makeup artist. They will also be given a Lorna Drew Mastectomy Lingerie set of their choice.

Once the entries are whittled down into a top 5, by the Lorna Drew Team, a panel of expert judges will pick the final winner.

The judges are:

Lisa Curtis – Head of Services at – Look Good Feel Better: the only worldwide cancer support charity, providing practical support for women struggling with the side effects of cancer treatment.

Hannah Sanders – CEO of Morello, Modelling Agency in London.

Rene August – Fashion Photographer for Vogue.

Pamela Scott – Managing Editor of Underlines Magazine.

Sarah Blackman – Editor of Lingerie Insight Magazine.

Entries are now open until the 15th September 2015.

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