Swimwear brand PHAX is delighted to announce John Lewis will stock its collections starting this season. The 2015 Kinabalu Sunrise collection launched in London’s Oxford Street and Liverpool stores, as well as online, and the retailer chose a colourful selection of bikinis and swimsuits from the Colour mix, Conga, Hustle and Bossa Nova ranges. Elite Swim Sales Executive Sophia Pizzey said: “It’s a real honour to be stocked in John Lewis and extremely rewarding to see the collections displayed so beautifully in the stores with the staff getting such a positive response from the general public.”
PHAX also made its first season in Hoopers of Tunbridge Wells and Jarrolds of Norwich. The promising new 2016 ‘Octolivu Beach’ collection will be shown at Paris Mode City, the London Swimwear Show and in Miami as well as by individual appointments on the road.
