Wolford has been awarded this year’s Vorarlberg Innovation Award for its bestseller Pure 50 Tights, honouring Wolford’s commitment to development, especially in regard to new technologies and workmanship of materials.
“We are especially pleased to receive this prize as it is a symbolic reward for the outstanding achievement of our development department over the past two years”, said board spokesman Axel Dreher. “Wolford has always set benchmarks with technical innovations in the past. As the critical driving force behind the company’s success, they create the core element of our corporate strategy. With the “Pure 50 Tights”, we have reached yet another milestone.”
Wolford’s Pure 50 Tights are the world’s first tights where the seams of the panty section are smoothly bonded, ensuring they are invisible even underneath tight clothing. Manual techniques play a vital role in the manufacturing process, which also ensures the elasticity of the fabric is retained after numerous washes.
