D.Hedral, men’s underwear & beachwear brand, signs up Thom Evans (ex-Scotland International Rugby star) as the face of its SS2013 campaign.
Shot on location in Greece, the campaign features Thom wearing the iconic ‘Gigolo Joe’ briefs, classic ‘Leon’ briefs and the debut swimwear line which launches in March 2013. The swim trunks, briefs and swim shorts will boast the same innovative ‘Anglefit’ technology seen in the underwear which creates an improved and more tailored fit. The brand is currently stocked in Selfridges or go online to www.dhedral.com
