For AW2024 mey presents a fashionable capsule collection entitled Powerful Nature, bringing together leisurewear, loungewear and yoga segments. The trendy garments slot into existing NOS collections launched a year ago…
Category:
Athleisure & Sportswear
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Anita Active, Europe’s most popular branded sports bras amongst independent retailers, offers new colours and range additions for AW2024. The super lightweight air control DeltaPad with curved V neckline and…
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Brandscaping: LONDON CONTOUR EXPERTS and CONCEPTS PARIS seek to reconnect suppliers and brands with the consumer. The bodywear industry is at the ‘mercy’ of the consumer now more than ever…
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Panache Lingerie has worked closely with the UK Sports Institute (UKSI) since 2022 and has been appointed as official Performance Bra Consultants to the Institute. Panache will be providing a…
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Fuller cup specialist, Curvy Kate, has just launched its Everymove Sports Bra (F-K cup) – the first sports bra on the market which contains MicroFresh® (a natural formula which helps…
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Sensitive® Fabrics present a series of new “Urban Jungle Soul” prints with Sweaty Betty’s zero gravity leggings containing 41% LYCRA® SPORT fibre. Designed for calibrated compression and total muscular activity during body movement, the zero…
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EUROJERSEY inaugurates a new era with the new Sensitive® Fabrics collection dedicated to physical movement and mental well-being as two inseparable entities. A quest for inclusiveness and comfort, to recharge…
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Pour Moi’s Own Your Confidence campaign, dedicated to women celebrating women, is back. The iconic spice girl Melanie Brown MBE AKA ‘Scary Spice’ and her daughter Phoenix join forces with…
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adidas launch Adizero Control apparel in second collaboration bringing RHEON™ reactive support to athletes
by Underlinesadidas has launched its second apparel collection featuring RHEON ™ technology from RHEON Labs®, the Adizero Control running collection. The apparel pieces in the Adizero Control collection feature the RHEON™…
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This week Underlines talks with Natalie McNamee CEO and Founder of DYNS: the creative gen-z dance fitness brand breaking traditions and building an empowering community. With an unbelievable drive and…
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Moda, an integral part of Autumn Fair taking place from 3rd -6th September 2023 at NEC Birmingham, will offer visitors a focus on new and international across the four clearly defined sectors, Clothing,…
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Panache’s ss2024 Lingerie is an uplifting and inclusive collection that brings updates to much loved styles. Surprising, colourful, and unpredictable, the lingerie collection is inspired by untamed wildflowers both in plains and…
