Global womenswear retailer Pour Moi has announced their second Uplifting Women Awards campaign, following the huge success of the inaugural awards in 2022. The brand, which champions inclusivity, through its diverse size ranges is…
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Industry
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This Friday Underlines interviews Heather Glover and Kate Maurice, the women behind Skarlette, the brand for flat or small-chested women that inspires body confidence with the same beautiful fabrics and…
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This week Underlines chats with Sam Jackman, founder of We Wear Boost, a Cornwall-based company which has developed an innovative new type of breast prosthesis designed to boost confidence and…
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Florence: 11th February 2023 The Stelle Best Shop Awards is considered to be the evening of the ‘Oscars’ with the best national shops in lingerie, beachwear and transversal pret-a-porter sectors…
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Lusury lingerie brand Coco de Mer has just announced the next phase of its growth which will see a move to a global strategy of intimate consumer touchpoints. Over the…
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Underlines chats to Gabriella Bennett, Founder & Creative Director of DEEBA London: a distinctive label synomymous with bold, versatile, stylish and luxurious loungewear which will be expanding its reach into…
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The Best Boutique Brands Awards were held this year in Paris during Salon International de la Lingerie. Last weekend Pamela Scott caught up with the brands that weren’t able to…
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Former Vice President of Ralph Lauren, Simon Lee, has been appointed Chief Operations Officer at global V-commerce pioneers BrandLab360. The innovative company, one of the earlier adopters of metaverse technology,…
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Underlines chats with Kate Taylor, Founder, CEO and the woman behind the latest innovation in breast aids (EVENLY Bra Balancer™) which is only one step on her journey to help…
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Coming off the most recent Intefilliere Lingerie and Swim show a couple of weekends ago in Paris, we are reflecting this week on what a brilliant opportunity it is for…
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In the second part of Going Green Underlines examines the particular challenges to intimate apparel in instituting sustainable practices in their production processes. Sustainability and Intimate Apparel Some of the…
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Exactly 3 years ago on the cusp of a pandemic, Underlines spoke with leading underwear brands who regarded sustainability and their strategy to it as key to the brand’s long-term…
