Industry

This Friday Underlines interviews the incomparable Molly Hopkins of LiviRae Lingerie, USA. Molly Hopkins first opened the LiviRae Lingerie Shop in 2006 in Kennesaw, Georgia and has created a lingerie…

Underlines Magazine is delighted to welcome HYOSUNG as primary and exclusive fibre sponsor for Stars Best Shop Awards in 2023. HYOSUNG is a world leader in the textile business from…

The John Lewis Partnership (JLP) has appointed Saatchi & Saatchi as its new creative marketing partner for both John Lewis and Waitrose. Agency to deliver new Christmas and customer loyalty…

Nudea, the Buckinghamshire-based, B Corp certified underwear brand will be popping up at John Lewis Oxford in partnership with the Great British Exchange and showcasing a selection of Nudea’s latest…

Further to a competitive pitch, Perry Ellis Europe has appointed Mercieca as its integrated agency to launch the new SS23 Nike Swim collection to EMEA and UK markets. Through a…

Pudding Lingerie has announced new autumn dates for its bra fitting training courses – recently described by one trainee as An amazing informative experience.” The courses are suitable for beginners…

The Trimco Group has announced the launch of new Packaging Manager within their supply chain traceability platform, ProductDNA®. Featuring automated packaging reports for multi-country EPR requirements, the new feature will…

This week Underlines has the pleasure to interview the very talented designer and entrepreneur, Josie Natori. Natori is a woman of many talents – a superb concert pianist, experienced in…

Fashion designer Dame Mary Quant, the designer widely credited for inventing the mini skirt and pioneering Swinging Sixties style, has died aged 93. A statement issued by her family on Thursday…

Third and final year students at renowned De Montfort University were set a design project for 2023 in collaboration with Lounge Underwear. The brief was to design a range of…

This week Underlines interviews Emily Bendell, Founder & CEO of Bluebella Lingerie, and how she ended up in the world of lingerie. She explains her sense of fulfilment in celebrating…

A unique partnership will bring fashion icon, Jimmy Choo, to the University of Oxford as his students at the JCA London Fashion Academy work on designing a new staff uniform…