Maison Six wins first ever UK Simone Perele Window Competition

Maison Six, Oakham lingerie boutique,which only opened in May 2025 has picked up the award for the first ever UK Simone  Pérèle Window Competition. Selected from the shortlist, Maison Six scored highly across all the key criteria, achieving particularly high scores in Visual Impact and Product Visibility.

Overall, the standard of entries was really high, and from the feedback we received from the judges – both independent judges such as the Editor of Underlines Magazine and Helen Masters of Pudding Lingerie & Consultancy as well as the Simone Pérèle judges (based in Paris) felt that the standard was very high and the effort the boutiques put in was impressive.  “Exceptional use of window space, attractively and enticingly displayed and really creating a concept with accessories and ultra-femininity”. The Maison Six team will be joining Simone Pérèle in Paris for the Salon International de la Lingerie & Interfilière, 17 – 19 January 2025.

 

Hot on Maison Six’s heels were runners-up Sheen Uncovered and Caroline Randell, with Caroline Randell winning the Visual Impact category with their WOW-factor windows, and Sheen Uncovered leading in the Brand Visibility and Brand Representation categories, thanks to its creative use of Simone Pérèle branded assets.

Other finalists included Foundations, Gwendolens, Plums, Studio Lingerie & Resort and The L Collections.