JCA | London Fashion Academy, founded by Prof. Jimmy Choo, presents its MA Show at Westmount Rooftop Terrace in White City.
The show will unveil visionary debut collections from five MA Fashion: Entrepreneurship in Design and Brand Innovation graduates – each rethinking fashion’s future with innovation, sustainability, and individuality at the core.
This year’s designers include:
- Elle Curzon (3113) – upcycled, sculptural design tackling themes of addiction, emotion, and masculinity.
- Grace Emerson (Rethreaded) – streetwear crafted from redlined and discarded textiles, celebrating imperfection.
- Jasmyn Lopuszansky (LOPUSZANSKY) – functional streetwear designed to empower the blind and visually impaired.
- Patricia Reis (TRIXA) – reimagining corporate womenswear, blending tailoring and lingerie details.
- Sophie Hollands (A bare c) – adaptable, purpose-driven outerwear inspired by coastal and urban contrasts.
Mark Eley, MA Programme leader, comments:
It’s been a pleasure to work with this year’s MA cohort. I’ve truly enjoyed watching their creativity evolve and their ideas come to life, from bold concepts to refined craftsmanship. Each of their collections is not only beautifully executed but also thoughtful, relevant, and full of purpose. I’m proud to have supported them on this journey, and I’m excited to see what they do next.”
Elle Curzon
Founder of 3113, Curzon’s debut collection is a fearless statement of intent that merges sustainability, emotion, and sculptural storytelling. The collection responds to a growing crisis: rising rates of addiction, alcoholism, smoking, and male suicide, all tied to societal expectations of emotional silence. Designed for all genders whilst embracing a feminine silhouette, each piece is crafted from upcycled materials.
Grace Emerson
Rethreaded is a streetwear brand redlining damaged and discarded textiles into meaningful, generational garments. Founded by Emerson, the brand champions the art of reworking, restitching, and redesigning through sustainable menswear and accessories, creating one-of-a-kind pieces that celebrate individuality, craftsmanship, and the beauty found in imperfection.
Jasmyn Lopuszansky
LOPUSZANSKY, a streetwear brand rooted in function, texture, and empowerment. The debut collection centres around functionality and comfort, putting the blind and visually impaired individuals at the forefront without compromising aesthetics. With the motto ‘Fashion made to feel, not just to see’.
Patricia Reis
TRIXA, a womenswear brand re-designing corporate wear. The brand seamlessly blends the two worlds of empowerment, traditional male archetypes of tailoring are embedded with femininity and provocation by blending lingerie details.
Sophie Hollands
‘A bare c’ is a purpose-driven brand founded by Sophie Holland. Originating from the coastal marshes of Southeast England, local moods of nature and urban concrete influence the brand’s identity: a fusion of outerwear and relaxed tailoring. Each product is engineered for multiple outcomes within a single design, ensuring durability, adaptability, and creative expression without excess.
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BEACHWEAR DESIGN COMPETITION
For the second phase of the collaborative initiative with St James, part of the Berkeley Group, all JCA learners are invited to participate in a Beachwear Design Competition, where they will have the opportunity to create standout pieces inspired by beach club style and resort living. Building on the success of last year’s competition, this year’s edition will take place in October–November to coincide with the start of the new academic term, ensuring wide student participation. Three winning designs will be selected and showcased at White City Living’s Beach Club, offering emerging designers a prestigious platform to demonstrate their creativity and see their work brought to life in an exclusive lifestyle setting.
