After a year long process of analysing and improving its practices, working with Positive Luxury to meet higher standards, If Only If Nightwear has achieved Butterfly Mark certification – and becomes the first Real Changemaker of 2025. Just some of its impressive achievements include a robust Supplier Code of Conduct strengthening supplier accountability, responsibly sourced materials and a Circularity, Waste and Packaging Policy helping to ensure that every metre of fabric ordered is utilised and packaging is recyclable.
If Only If Nightwear is a family-owned business creating seasonless, timeless designs with a particular focus on the effortless comfort and grace of the nightdress. Set up by Issy Falkner in 2014 and taken over and re-branded by her daughter Emily Campbell in 2020, family is at the core of the brands story and feeds into their nostalgic yet timeless creations. The brand is heavily focused on their customer and inclusion, selling to a wide spread of ages as well choosing to carry an extended size range for ladies throughout their designs (available in UK 6-24).
