Home ProductsUnderwear Highlights: Louisa Bracq SS2025

Highlights: Louisa Bracq SS2025

by Underlines

Cheerful and bright with new shapes and joyful summer colours characterise the Louisa Bracq new season collection.

Louisa Bracq offers 3 new lines for SS2025 – Tweegy, Flora and Victoria (and new colours in reissued lines). Tweegy is a tweed-inspired embroidery designed by father-son duo at Louisa Bracq with a Cuban chain design and hand-embedded pearls on the straps available in nude pink shade in full-cup, wireless Bralette, bandeau with removable straps and plunge demi-cup bustier. No matter the cup size, from B to K, the Tweegy line will enhance your silhouette with luxury and sophistication. Also new is the blouse bodysuit entirely crafted from opaque tweed embroidery, this standout piece seamlessly blends into the world of ready-to-wear fashion.

Victoria has a vintage and retro spirit with Victorian-style lace embroidery, combining iconic elements from the history of corsetry such as imitation boning on the cups.

Flora is inspired by surreal flowers incorporating elements of scabiosa flowers, foliage and butterflies with a gold art nouveau-style jewel, adorned with rhinestones in two different colours that echo the print’s hues.

Reintroducing the iconic Spring/Summer 2024 line, Hermione undergoes a complete metamorphosis into a fresh new style. Departing from its oriental roots, this season it ventures into the retro America of the 50s and 60s. The vibrant pop and pastel colours evoke the iconic decor of American “DINER” restaurants, reminiscent of the colourful leather seats found inside the famous Mustangs. This new colour palette breathes a refreshing and tangy lightness into the collection.

The Matyo line, emblematic of the house’s early successful collections, initially offered in two colours: it made a striking appearance in the Netflix series “Firefly Lane,” where actress Katherine Heigl elegantly adorned this ensemble. Inspired by traditional Hungarian and Romanian embroideries, re-imagined in a luxurious khaki hue with silver and pastel pink accents, this line captures a rich cultural heritage. Louisa Bracq introduces a stunning new jewel with an antique medallion design, featuring a lovely pastel pink faceted stone at its centre.

For more information contact Anna at anna@akerlund.co.uk.

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