Launched in 2019, B Corp certified, design-led British underwear brand, Nudea’s mission is simple – to create underwear that is beautiful and functional, that doesn’t compromise on fit, quality or style. Powered by data from over 15,000 bra wearers, Nudea’s sustainable underwear is engineered with intelligent features uniquely designed for the modern woman, responsibly manufactured with premium fabrics crafted from recycled yarns in cup sizes A – GG.
Nudea’s commitment to sustainability includes the carbon positive brand’s easy-to-use fitting tools to deliver on fit for conscious, responsible shopping, premium fabrics crafted from recycled yarns and sustainable processes, a thoughtfully designed selection of styles made in partnership with responsible suppliers who pay fair living wages, produced in GOTS and SLCP fully-certified factories and all delivered in recycled and recyclable packaging.
The brand also launched its first sleepwear collection at the end of 2022 and the line has gone from strength to strength via its own e-commerce site and through wholesale. You can see all the Nudea collections at the Wonderland show in January 2024 (APM Agency).