Fuller cup specialist, Curvy Kate, has just launched its Everymove Sports Bra (F-K cup) – the first sports bra on the market which contains MicroFresh® (a natural formula which helps to prevent bacteria and odour build up).
The Everymove bra has a 360° flexible wire which means the bra can perform like a wired style but feels like a non-wire! The cup clamps to the breast tissue in the triple layer formula and locks down breast movement for a significantly reduced bounce. Fully adjustable wide straps with teethed sliders for adjustment and hold during activity add additional comfort and support. The bra which is the only one on the market to cater for 30-40K is available in black with pink details and beetroot with coral flashes. The inner layer is a tailored stretch fit with middle (secret) layer framing tissue and locking down bounce and outer layer to encapsulate and shape curves.
The bra has been 3 years in design and development and Olivia Wilson, Head of Product at Curvy Kate, comments:
We know big boobs can be a barrier to exercise and with Curvy Kate’s first ever sports bra ‘Everymove’, we have developed a sports bra which tackles the problems founds on available styles from an F to K cup. The product is designed to move with our customers every move, from stretch to high intensity activity.”
