The SS2024 collection from Calida entitled ‘Joyful Moments’ is inspired by the elemental cycle of nature with a fresh and uplifting aesthetic. The focus in on versatile styling options, an invigorating colour palette, dynamic block colour pieces, geometric shapes, jaunty prints and decorative motifs.
The collections centre on high-quality, feel-good fabrics and light breezy shapes and designs that meet the craving for comfort.
The Circular Collection (previously 100% Nature) has been awarded the Silver Level of Cradle to Cradle® certification (all products are optimised for the biological cycle). The range offers the epitome of dopamine dressing in dynamic statement pieces – bright shades of bubblegum pink, hydrangea blue and sodalite blue appear with stand-out prints in the Natural Skin, Circular Romance, Circular Relax and Circular Dreams.
Along with colour and print updates to classics such as Sensual Secrets, Elastic, Natural Comfort and Etude Toujours the collection is joined by summery, easy-to-wear loungewear sets (Lounge Space) in cool, elegant velour, Lounge Harmony in a summer knit look and Lounge Healing in a statement terry cloth jacquard. There are plenty of feminine touches too in Lace Nights, Glamorous Lace and Glamorous Nights.