Supreme Body & Beach (the number one ordering trade show for the DACH market covering lingerie, corsetry, daywear, nightwear, lounge, active and swimwear) commences this Sunday (3rd February) in Munich.
As well as presenting a wide range of essential and renowned labels, the event will display up-and-coming brands and new exhibitors giving visitors a balanced buying experience across the 3 days. Trusted suppliers such as Anita, Calida, Empreinte, Felina, Huber, , Lascana, Louisa Bracq, Naturana, Oscalito, Roesch, Simone Perele and Wacoal return for this AW2023 presentation. New exhibitors include sustainable Austrian brand Miyagi, Madiva-Artimaglia and Acqua di Cocco (Italy), cult shoe and flip flop brand Havaianas with Spainish lingerie label Creaciones Selene.
The Supreme Show continues to expand its appeal with not just a healthy showing of famous European brands (Aubade, LingaDore, PrimaDonna and Mey to name just a few) but also joined by American brands Natori and Skarlett Blue who made their debut at Supreme in 2022.
Aline Muelle-Schade, MD of the Supreme Group comments:
The bodywear market may be difficult at the moment. We are aware that a demand assortment is coming to the forefront of buyers’ minds. A restrained budget situation cannot be denied. Nevertheless, we are positive that retailers, buyers as well as visitors will have a satisfying ordering round. Last but not least, with Supreme Body & Beach we are providing a concerted environment for all the important brands and trends in this segment that are needed to create a coherent assortment.”
There will be a series of talks covering topics such as ‘Shopfitting of the Future’ and ‘L & XL – still contemporary?’ during the show with the special Sunday get together post fair.