Helena Christensen will be the face of the upcoming Coco de Mer ‘Icons Collection’ launching September 2022 alongside a collective of iconic women in fashion including makeup artist Ruby Hammer MBE, stylist Bay Garnett and photographer Claire Rothstein.
The 2022 Icons Collection campaign titled ‘The Female Gaze Redefined’ considers how a collective of iconic women can create a new perspective and how each woman’s vision will influence the final vision. This season continues to build on the 2021 concept of The Female Gaze which saw Helena take full control of her image, the pieces she wore and her shoot location. Everything about the way she was viewed was up to Helena and embodied the message of the collection – empower, entice, and intrigue women to explore their female power in a way like never before.
The Icons Collections range consists of a series of timeless, elegant pieces that exude confidence, each reflecting Helena’s own effortless style. Celebrating female pleasure remains at the heart of the Coco de Mer philosophy and is reflected in each piece, crafted for and inspired by the modern woman.
