The event coincides with Intergift, Bisutex and MadridJoya under the claim #sumandotendencias [adding up trends].
The second edition of MOMAD in 2022 will be held from September 16 to 18. The great fashion, footwear and accessories event will be held in the third week of September after testing the preferences of exhibiting companies at IFEMA MADRID.
The coinciding of MOMAD with Intergift, Bisutex and Madridjoya has been decisive due to the choice of dates, mainly due to the networking that this great joint event offers to fashion and trend professionals, as well as the ability of this multiple event to generate synergies guaranteed in the largest professional lifestyle encounter.
Likewise, on this occasion, MOMAD launches its rebranding, which highlights its commitment to fashion and digitization. MOMAD will be held in Hall 8 of IFEMA MADRID from 10 am to 7 pm on Friday and Saturday, and from 10 am to 6 pm on Sunday.
In terms of image, a common strategy has also been sought for the four fairs to relaunch the event as a major landmark of the trends in Madrid, so the entire campaign will be presided over by the slogan: #sumandotendencias and will aim to attract the interest of all professionals linked to the fashion trade, footwear, components, jewelry design and decoration.