Home ProductsLoungewear & Nightwear Louisa Bracq enters a new dimension with AW22 lingerie collection

Louisa Bracq enters a new dimension with AW22 lingerie collection

by Underlines

Louisa Bracq unveils their new Autumn/Winter 22/23 collection with futuristic accents inspired by a breath of modernity and mystery. Five new lines influenced by different universes, such as the digital rain in Matrix movies, the mysterious vegetation with smoky and fanciful flowers, are highlights from the collection.

Matthieu Bracq, the artistic director of Louisa Bracq, has revisited fashion classics such as the tartan print, the well-known classic Scottish heritage check pattern, creating a modern metallic and graphic interpretation. Two new products were developed in this Tartan collection: an invisible spacer bra without underwire from B to G cup and the moulded cup bra with a touch of fantasy, offering second skin effect and perfect support.

The biggest announcement from Louisa Bracq this season is the launch of its men’s underwear and loungewear collection “BRACQ”. A range of briefs, thongs, long and short boxers available in two basic colours, as well as an additional loungewear & sportswear range with pyjamas, sweatshirts, jog pants, t-shirts and seamless ribbed cotton tank tops were designed in the unisex spirit. The entire collection is produced in premium European materials offering ultimate comfort and breathability, and all the loungewear, sweatshirts and jogpants are made from premium comfort knitted fabrics produced in France.

“In fashion or some other artistic activities, we are always working to create the future, we must always anticipate and foresee the unpredictable which made me want to work these aspects in my collection. Always with the attention of not creating an unachievable fantasy, but showing a certain reality,” says Matthieu Bracq. “For this new collection I worked on graphic references from science fiction, I also drew inspiration from cosmic phenomena, translating it in a very contemporary interpretation. My desire was to reveal an image of the woman and the man being fully part of the nowadays evolution and to place them in the center of this creative sphere that we have in our studio in Brussels. It is sometimes difficult to evolve in this perpetually changing world, so I felt that it was important to give women and men the opportunity to fly to another world and new dimension…”

Other highlights from the AW22 collection include a range of super comfortable panties and Brazilian shorty in seamless  ultra-stretch Italian cotton, as well as a range of viscose and cashmere tops & pull-overs in circular knit from fabrics made in Austria. The new product ranges coordinate with the lingerie collection, enabling consumers to put together a complete look for their lingerie wardrobe.

Photos: Benoit FRANÇOIS / For more information, contact Louisa Bracq on salesinternational@pbse.fr

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