Home EventsTrade shows Scoop x Pure London launches AW22 campaign at Old Truman Brewery

Scoop x Pure London launches AW22 campaign at Old Truman Brewery

by Underlines

Following the success of the last show, Scoop and Pure London will once again collaborate and unite to showcase the most exciting Autumn/Winter 2022 collections from the best in show designers and labels across the Scoop and Pure London rosters. Under the creative direction of Scoop founder and MD, Karen Radley, Scoop X Pure will co-locate at The Old Truman Brewery from Tuesday 8th – Thursday 10th February 2022, bringing together the very best premium and ready-to-wear collections.

Karen Radley, Founder and Managing Director of Scoop and creative Director of Scoop x Pure commented on the forthcoming show: “We were really delighted and overwhelmed with the response to last season’s residence at the Old Truman Brewery, so much so that we’ll be returning there for the Autumn/Winter 22 collection launches. Following the success of the midweek show, mindful of health and safety regulations and the well-being of our visitors and exhibitors, we have announced new dates from Tuesday 8th – Thursday 10th February 2022. My focus this season will be introducing fresh talent and new designer collections with a strong focus on sustainability.”

Pure London will return to London Olympia on the 17- 19th July 2022 and Scoop will also take place in July. Gloria Sandrucci, Event Director of Pure London adds: “While we continue to miss our Olympia home and are gearing up for our return there in July, our co-location with Scoop at the Old Truman Brewery has been an incredible collaboration and we are very excited to welcome our labels and buyers back for February. It is such a dynamic and creative environment and will offer the perfect platform for showcasing new collections.”

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