Cocoro® is a collection of period panties that has revolutionised the way thousands of women experience menstruation. The design incorporates built-in tech fabrics that absorb blood, vaginal discharge and light urine losses. They are washable and therefore reusable, a healthy and ecological alternative to conventional hygiene products (which are as uncomfortable as they are harmful to the environment).
“The concept of sustainability is ingrained in Cocoro, we seek to be sustainable at all levels: environmentally, socially and financially,” says Laida Memba, chief sustainability officer.
The brand was founded by two architects, a linguist and a graphic designer in 2016 in Barcelona, combining feminism and social consciousness, technology, innovation and sustainability to create a product range which allows women to always feel protected, comfortable, and in harmony with their bodies, without compromising their desires to protect planet Earth. Created to meet the needs of every stage of life, the Cocoro range offers different designs and levels of absorbency.
The Technology
- Organic cotton: recommended by gynaecologists for maximum skin comfort. Organic cotton is used across all Cocoro ranges and has reduced the brand’s water consumption by 91%
- Technical fibre: the magic layer that makes Cocoro pants absorbent, water-repellent, anti-bacterial, breathable, and odourless
- Modal detail: the outer layer that provides Cocoro’s classic and style-led designs
- Thin, beautiful, comfortable, and practical panties
- Convenient washing: Cocoro’s range can easily be washed with the rest of your laundry
- 100% vegan: Cocoro is 100% cruelty-free. It has never, and will never, be tested on animals
- An eco-friendly impact: Choosing reusable Cocoro underwear helps you make more planet-friendly decisions, reducing carbon footprint and the amount of non-biodegradable, non-recyclable waste that is generated by traditional products
The Cocoro ranges include Moeri, a versatile collection made using GOTS certified organic cotton and recycled polyamide, with a geometrically designed waistband that plays with a subtle transparency for a sporty style; Essence, offering basic pieces made from cotton with waistbands in black, grey or pink and a discreet message that says: I’m comfortable with my body. I’m comfortable with Cocoro®. Last but not least, Young is the Cocoro collection designed for youngsters and teenagers: intense, fun, bold, full of life and bright colours.
