Since 1947, French brand Wolf Lingerie has always been committed to listening and adapting to its customers needs. For SS21 the brand’s label Sans Complexe unveils a collection dedicated to large cup sizes, with a special focus on fabrics and shape, as well as social and environmental issues. Wolf Lingerie wishes to continue caring for the planet, its partners, its employees and all women with the announcement of key goals:
- Monitoring working conditions at manufacturing sites to ensure product traceability;
- Developing eco-responsible products using recycled materials and packaging;
- Reducing air travel and packaging;
- Using OEKO-TEX® as reference certification.
By the end of 2021 Wolf will prioritise using GOTS certified organic cotton, alternative ecological materials such as GRS certified recycled polyamide, as well as only using recyclable hangers and packaging. By the end of 2022 the company will finalise the transition to 100% OEKO-TEX® products.
Highlights from the SS21 Sans Complexe collection include Ariane, offering an elegant style with scroll patterned lace, and Ariane Fantasy, combining the same scrolled lace with a cherry blossom print for a bohemian chic look. The unique Arum collection offers three new colours for spring – cardinal red, pearl grey and pagoda blue – uses stretch textronic floral lace for comfort and a perfect fit, and now includes a pretty camisole, chemise and seductive body. Arum Mosaic is available in black and skin, offering the same bestselling shapes in two print options.
