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  October 18, 2024

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Products
- Accessories Athleisure & Sportswear Legwear Loungewear & Nightwear Mastectomy Maternity Menswear Shapewear Swimwear & Resortwear Underwear
  
  ‘Hold Them Up’ with Secret Weapons
  
  October 2, 2024
  
  Don’t Miss the Special Offer from Patricia Eve…
  
  July 24, 2024
  
  The British Hit Paris This Weekend!
  
  June 20, 2024
  
  MAGIC Bodyfashion celebrates its 30th anniversary!
  
  May 7, 2024
  
  Sensitive® Fabrics: Born to Perform
  
  September 23, 2024
  
  RESEARCH REVEALS ATHLEISURE TREND IS ON THE RISE
  
  September 17, 2024
  
  Anita Active gets double gold at the Health…
  
  August 29, 2024
  
  Curve New York Kicks off this weekend!
  
  July 29, 2024
  
  Black Secret Prive – new Ballerina Collection
  
  May 1, 2024
  
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  February 6, 2024
  
  Wonderland in London – an exciting line-up already…
  
  November 30, 2023
  
  Pantherella Launches the Interim Collection
  
  November 23, 2023
  
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  October 15, 2024
  
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  August 21, 2024
  
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  August 16, 2024
  
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  September 18, 2024
  
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  August 20, 2024
  
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  August 2, 2024
  
  Hotmilk marks its anniversary with Victoria’s Secret
  
  July 26, 2024
  
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  July 11, 2024
  
  Lisca Celebrates 70th year anniversary
  
  June 18, 2024
  
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  May 23, 2024
  
  THE FRIDAY INTERVIEW: GREG TAYLOR
  
  April 26, 2024
  
  SIMONE PÉRÈLE TELLS A NEW STORY!
  
  October 16, 2024
  
  Don’t Miss the Special Offer from Patricia Eve…
  
  July 24, 2024
  
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  November 30, 2023
  
  ByeBra launch new shaping hosiery
  
  October 9, 2023
  
  MAREDIMODA CANNES – MARK THE DATE! 5-7 November
  
  October 30, 2024
  
  A Night of Elegance and Celebration at Tenerife…
  
  October 23, 2024
  
  Swimwear and Sustainability: Highlights from the ‘jornadas de…
  
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  Celebrating Diversity with Dolores Cortes at Gran Canaria…
  
  October 14, 2024
  
  Coco de Mer’s Icons for AW2024
  
  October 31, 2024
  
  Triumph Brings You a new Illusion in Lingerie
  
  October 30, 2024
  
  Ms A London – at De Montfort University!
  
  October 29, 2024
  
  WUKA LAUNCH NEW MENOPAUSE FRIENDLY SLEEPWEAR
  
  October 28, 2024
Trends
- Textiles & Fibres
  
  MAREDIMODA CANNES – MARK THE DATE! 5-7 November
  
  October 30, 2024
  
  Bio-Derived LYCRA® EcoMade Fibre Samples Make Debut at…
  
  October 23, 2024
  
  Hyosung Presents Solutions to Support with New Sustainability…
  
  October 21, 2024
  
  Mark the Date!
  
  October 8, 2024
Events
- Catwalks Trade shows
  
  A Night of Elegance and Celebration at Tenerife…
  
  October 23, 2024
  
  Celebrating Diversity with Dolores Cortes at Gran Canaria…
  
  October 14, 2024
  
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  October 7, 2024
  
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  September 17, 2024
  
  MAREDIMODA CANNES – MARK THE DATE! 5-7 November
  
  October 30, 2024
  
  Texworld Apparel Sourcing Paris – meeting new demands
  
  October 21, 2024
  
  Wonderland – New Venue and New Brands!
  
  October 17, 2024
  
  Mark the Date!
  
  October 8, 2024
ISpy!
- I Spy! The Mutha Project
  
  August 20, 2024
  
  Luciela – Lingerie with Conscience
  
  December 7, 2023
  
  Welcome to Cape Cove!
  
  December 5, 2023
  
  I SPY! OSSA STARK
  
  April 27, 2023
  
  Scarlett Gasque Makes Its Debut
  
  February 22, 2023
Industry
- Awards Interviews Jobs Shops Surveys Sustainability and Responsibility
  
  NAIA Beach win Best New Brand at the…
  
  September 24, 2024
  
  Nudea Scoops National Awards
  
  September 23, 2024
  
  Anita Active gets double gold at the Health…
  
  August 29, 2024
  
  The Best of Intima Shop Awards – Winners…
  
  August 15, 2024
  
  THE FRIDAY INTERVIEW: LEMON FULLER OF LEMONADE DOLLS
  
  November 1, 2024
  
  THE FRIDAY INTERVIEW: STEPHANIE DÖLKER OF NATURANA INTERNATIONAL
  
  October 25, 2024
  
  Maya Hansen: Celebrating 20 Years of Corsetry with…
  
  October 22, 2024
  
  THE FRIDAY INTERVIEW: SHABANA SHAH
  
  October 4, 2024
  
  BRAZA – THE ORIGINAL LINGERIE ACCESSORY BRAND
  
  March 14, 2024
  
  How Can Businesses Help Women Feel More Supported…
  
  March 7, 2024
  
  Marleen Vaesen will be succeeded as CEO of…
  
  February 24, 2022
  
  Wacoal Europe appoints Laurel Nash as Global Sales…
  
  June 29, 2021
  
  Devastating Budget Delivers Triple Blow to Independent Retailers…
  
  October 30, 2024
  
  WRAP and Primark working together to give clothes…
  
  October 24, 2024
  
  BIRA ANNUAL CONFERENCE – 16TH OCTOBER
  
  September 26, 2024
  
  AIS ANNOUNCE NEW PARTNERSHIPS
  
  September 3, 2024
  
  Sales of underwear bouncing back!
  
  March 25, 2022
  
  Global shopper confidence surging as ‘new normal’ settles…
  
  July 1, 2021
  
  Online retail sales hold steady in March
  
  April 15, 2021
  
  Friday Insight – Coming out of lockdown
  
  March 26, 2021
  
  WRAP and Primark working together to give clothes…
  
  October 24, 2024
  
  Bio-Derived LYCRA® EcoMade Fibre Samples Make Debut at…
  
  October 23, 2024
  
  Hyosung Presents Solutions to Support with New Sustainability…
  
  October 21, 2024
  
  Swimwear and Sustainability: Highlights from the ‘jornadas de…
  
  October 18, 2024

Home Industry Merry Christmas from Underlines!

Merry Christmas from Underlines!

by Underlines December 23, 2019

December 23, 2019

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This Friday Underlines chats with Lemon Fuller, Fo

This Friday Underlines chats with Lemon Fuller, Founder and CEO of Lemonade Dolls What started off as an online community on Instagram has developed into a business that sells a bra every minute in the UK! This year Lemon decided to develop a wholesale side to her business selling to well-known retailers in the UK and USA. But her ambitions don’t end there – she wants Lemonade Dolls to be the ‘Nike of Lingerie’ – not bad for an ‘accidental entrepreneur’!
@lemonadedolls
#trademagazine #intimateapparel #fridayinterview #UNDERLINES #underlinesmagazine

🌟ONLY TWO WEEKS TO GO!!!🌟Stars Awards is onl

🌟ONLY TWO WEEKS TO GO!!!🌟Stars Awards is only made possible with the support of our primary sponsors @hyosung_textiles @wacoaleurope and @lovepanache Thank you also to @anita_since1886_official @biraretail @cyberjammies @evelynbobbie @indxshows @miraclesuitswim @patricia_eve_ltd @skarlettblue @sloggi @soakwash @triumphlingerie and @wonderland.london for their support in making Stars happen

#starsbestshopawards #starsbestshopawards2024 #UNDERLINES #underlines #underlinesmagazine

This October-November issue is always a very speci

This October-November issue is always a very special one, in many ways! Underwear and intimate apparel for those wearers who have special demands – be that maternity, post-surgical and of course the hot ticket at the moment, period and leak free pants. Inclusivity and diversity now means we can talk openly on all levels and look at new solutions for dealing with issues that affect nearly everyone at some stage.
Of course we officially reveal the finalists of this year’s Stars Best Shop Awards 2024 but our readers are savvy on social media they will already be keeping up to date with this. Please visit our website – starsunderlinesbestshopawards.com to see videos of many of our finalists. At Underlines we can’t wait until 14th November to meet up with finalists, brands and representatives in our industry, coming together for the highlight event of the lingerie year. With many retailers still facing challenging times, there has never been a better time to celebrate our wonderful industry in a relaxed and intimate setting. There is one thing not in doubt – the level of commitment and passion that these finalists show to their industry.
And I am delighted to welcome another new columnist to our list of contributors – Maxine Well of Intimate Apparel Samples – who will bring a whole wealth of her knowledge on sourcing, design and manufacturing in Britain. Helen Masters of Pudding Lingerie continues to offer her insight on the market and on fitting garments for every type of woman.
Please do get in touch if you have views or news that you would like to share with Underlines – we value the input of our readers to give a true reflection of our industry.
Pamela Scott

This October-November issue is always a very speci

This October-November issue is always a very special one, in many ways! Underwear and intimate apparel for those wearers who have special demands – be that maternity, post-surgical and of course the hot ticket at the moment, period and leak free pants. Inclusivity and diversity now means we can talk openly on all levels and look at new solutions for dealing with issues that affect nearly everyone at some stage.
Of course we officially reveal the finalists of this year’s Stars Best Shop Awards 2024 but our readers are savvy on social media they will already be keeping up to date with this. Please visit our website – starsunderlinesbestshopawards.com to see videos of many of our finalists. At Underlines we can’t wait until 14th November to meet up with finalists, brands and representatives in our industry, coming together for the highlight event of the lingerie year. With many retailers still facing challenging times, there has never been a better time to celebrate our wonderful industry in a relaxed and intimate setting. There is one thing not in doubt – the level of commitment and passion that these finalists show to their industry.
And I am delighted to welcome another new columnist to our list of contributors – Maxine Well of Intimate Apparel Samples – who will bring a whole wealth of her knowledge on sourcing, design and manufacturing in Britain. Helen Masters of Pudding Lingerie continues to offer her insight on the market and on fitting garments for every type of woman.
Please do get in touch if you have views or news that you would like to share with Underlines – we value the input of our readers to give a true reflection of our industry.
Pamela Scott

This October-November issue is always a very speci

This October-November issue is always a very special one, in many ways! Underwear and intimate apparel for those wearers who have special demands – be that maternity, post-surgical and of course the hot ticket at the moment, period and leak free pants. Inclusivity and diversity now means we can talk openly on all levels and look at new solutions for dealing with issues that affect nearly everyone at some stage.
Of course we officially reveal the finalists of this year’s Stars Best Shop Awards 2024 but our readers are savvy on social media they will already be keeping up to date with this. Please visit our website – starsunderlinesbestshopawards.com to see videos of many of our finalists. At Underlines we can’t wait until 14th November to meet up with finalists, brands and representatives in our industry, coming together for the highlight event of the lingerie year. With many retailers still facing challenging times, there has never been a better time to celebrate our wonderful industry in a relaxed and intimate setting. There is one thing not in doubt – the level of commitment and passion that these finalists show to their industry.
And I am delighted to welcome another new columnist to our list of contributors – Maxine Well of Intimate Apparel Samples – who will bring a whole wealth of her knowledge on sourcing, design and manufacturing in Britain. Helen Masters of Pudding Lingerie continues to offer her insight on the market and on fitting garments for every type of woman.
Please do get in touch if you have views or news that you would like to share with Underlines – we value the input of our readers to give a true reflection of our industry.
Pamela Scott

The new issue is out now, get your hands on a copy

The new issue is out now, get your hands on a copy at the link in the bio...
#underlinesmagazine #newissue #trademagazine

THE FRIDAY INTERVIEW: STEPHANIE DÖLKER OF NATURAN

THE FRIDAY INTERVIEW: STEPHANIE DÖLKER OF NATURANA INTERNATIONAL
This week Underlines chats with Stephanie Dölker, Co-Owner of Natural International. Naturana was founded over 100 years ago and is very much a family business but Steph had forged out her own career before joining the ‘firm’. But it has now become a passion. Steph’s boundless energy, enthusiasm and good humour along with a forthright approach exemplifies her role and contribution to the company. Just don’t pick a fight with her – her latest hobby is boxing – and like everything she does, she is pretty good at it!
@my_naturana

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