In a new campaign starring pop star Charli XCX, Agent Provocateur transforms the holiday season paying homage to country-western and the Deep South with a Rhinestone Rodeo. Command and conquer in spectacular style, with lingerie so beautiful you’ll bring them to their knees.
Taking the saddle in her first lingerie campaign, Charli XCX epitomises everything Agent Provocateur stands for. She’s an LGBTQ+ icon heralded for saving pop music by many tastemakers, and this season she takes the AP saddle to shows us a thing or two about power, grace and commanding the spotlight. “Being a part of AP’s Xmas campaign was iconic! Nothing says Christmas like naughty and nice with a dash of cowgirl. I love all these pieces so much and this whole shoot day was so wild… so fun, it was a pleasure to work with such a legendary brand,” Charli said.
Meet Kenzie, the star of the collection, a seemingly deconstructed set crafted with crisscrossing French Leavers laces in asymmetric panels and encrusted with crystals. She’s joined by the timeless Rozlyn, inspired by couture crinoline shapes from the 1950s. With additional styles including Demelza, Essie, Brandi and Joan, each piece has been expertly designed to bring feminine curves to the forefront.
