June 2019 – Sloggi has opened its first Polish store – in the north side of the capital, located in the brand-new Galeria Młociny shopping mall, the newest retail address for sloggi is bound to be a busy one: around 3,000 comfort-hungry shoppers visited the store in the first four days!
At 57 square metres across, the Warsaw store is roomy and offers plenty of breathing space for the comfort-aware shoppers of the capital — as well as a range of innovative and stylish lines that have made sloggi the go-to brand for bodywear today. This is an achievement driven by sloggi’s uncompromising pursuit of democratising comfort for everyone, and so opening the first country store in Poland is a sign of things to come.
Alex Cara, Global Head of Omnichannel for sloggi, comments:
“As we continue to extend our retail foot-print, we are delighted to announce the opening of our first sloggi retail store in Poland. Situated in the new Galeria Mlociny Warsaw, the store provides our consumers an inviting, commercial environment to shop our extensive range of products. The EAST region & in particular Poland & Hungary have been earmarked as important mono-branded markets where we continue to grow our retail presence. To this effect we now operate four stores in Budapest including our first sloggi outlet store in Premier Outlet Mall.”
