The 2018 edition of The Link, the contest organized and promoted by MarediModa, has been confirmed and this year it aims to discover the best designers in beachwear, underwear as well as athleisure. A selection of over a hundred European schools, hundreds of projects, sessions and selections will see nine finalists get to the stage in Cannes and three winners be selected, one for each category.
A first jury will examine the works and select the best students for the three categories, and the designers will receive the most appropriate fabrics to turn their sketches into a finished garment. In this stage skills in fitting and modeling are really important, as after this test the nine finalists will be selected to attend the Cannes trade show where they will enjoy an exhibition area, meetings and visibility. All finalists will also have the opportunity to present their collection during the catwalk which will take place in the summer edition of Mare d’ Amare, the beachwear show, held in Florence at the Fortezza da Basso, and each category winner will receive a cash prize and attend an internship in a leading company of the industry.
