Established in 2015 by friends Helen Pollington and Louise Barnard, Violet and Wren is a British label specialising in luxury silk loungewear that transits in and out of the bedroom. Bold botanical inspired prints are hand-painted for each collection and combined with relaxed, effortless silhouettes that include kimonos, slips, sleep accessories, pyjamas, shorts and cami separates, cut and expertly fitted to create the signature Violet and Wren style – feminine, fresh and modern.
Each collection is proudly designed and made in England, and Helen’s s family legacy within the British lingerie trade makes the commitment to UK manufacturing a strong part of the brand ethos. For AW16 the label presents a modern oriental aesthetic in soft, sports luxe silhouettes, with prints carefully developed in collaboration with renowned London florist Jane Packer.
From the graphic Night Orchid, to the opulent Oriental Bloom and sharp Greta Stripe the collections’ print stories take inspiration from studies of the botanical artist Hasegawa, incorporating hand painted leaves with intricate digital imagery to create a dramatic yet feminine aesthetic. Signature feminine detailing, meticulous finishing and youthful cuts are thoughtfully updated with ruffled peplums and deconstructed frills.
As the label continues to grow Violet and Wren is stocked in premium retailers worldwide with the latest additions including Lamberts Yard in the UK, Fred Segal in L.A. and Tokyo, Journelle in New York, Anthropologie in the US and online luxury boutique Full Disclosure.
