Award-winning maternity brand Bravado is kicking off the new year with a new vision: ‘Comfortable, Confident and Complete’. Bravado undertook a great amount of research into what mums really want from their lingerie and it came as no surprise that 97% of them value comfort and support over looks when it came to choosing their maternity and nursing lingerie.
Director of European Operations Penny Clayton commented: “This message could not be more appropriate for Bravado, it’s at the heart of everything we do. Our lingerie helps mum feel her absolute best during pregnancy and whilst breastfeeding, it’s such a special and important time and the right lingerie can make a real difference. We hope to reach even more mums in 2015.”