7 Fashion, the company behind Monette Paris, is proud to introduce its new made in France brand Madame Aime, born from the desire to bring lingerie out of its traditional universe, too often limited to the intimacy of a boudoir or a bedroom, in order to place it at the very center of the feminine wardrobe.
The collections are conceived as a whole and lingerie is treated like ready-to-wear, mixed and matched with essential pieces such as petticoats and pants. Always crafted in soft and noble fabrics, the brand offers modern and refined pieces.
For its 2015 Autumn/Winter collection, Madame Aime presents an autumnal colour range with graphic yet delicate lines – the collection can be seen at the Paris International Lingerie Show in January (booth E45).
