Home ProductsUnderwear Gossard to CoppaFeel! of #BraHijack campaign

Gossard to CoppaFeel! of #BraHijack campaign

by Underlines

EgoBoost_Black

Gossard has joined forces with breast cancer charity CoppaFeel! and today announces that it will be placing CoppaFeel! labels in all of its future lingerie collections.

The #BraHijack campaign, brainchild of CoppaFeel! founder Kristin Hallenga, is designed to remind women to check their breasts regularly by placing the distinctive CoppaFeel! logo and reminder message inside the bra alongside the care label. Gossard will be placing the CoppaFeel! labels in all of its bras, including best-selling lines such as Glossies, EgoBoost and SuperBoost Lace and they are due to be in circulation from 2015 onwards.

Gossard Managing Director, Tony Jarvis, said: “We are very proud to be supporting CoppaFeel! and the Bra Hijack campaign. Kris and her team work tirelessly to raise awareness up and down the country and hopefully today’s announcement will help to spread the word even further.”

You may also like

This website uses cookies to improve your experience. We'll assume you're ok with this, but you can opt-out if you wish. Accept Read More

Verified by MonsterInsights