Elys of Wimbledon played host yesterday to the first official store launch of Diarydolls, the new range of pants created by tennis star Annabel Croft and TV presented Carol Simillie. The event was attended by Carol and Annabel at a champagne & chocolate afternoon.
Made in Britain (by the same manufacturer as Kinky Knickers) the pants are completely washable, lightweight and breathable super soft with a secret waterproof panel to protect clothing and bedding against any embarrassing leaks so perfect for period, pelvic floor or even post maternity problems.
Sam Foster (Elys), Annabel Croft, Carol Smillie and Emma Herriotts (Elys)
Carol and Annabel devised the idea a couple of years ago after a chat about their daughters’ problems at sleepovers! The Elys launch is being replicated in independent shops throughout the UK and will be rolled out in John Lewis from January 2014.
